Utilizing Web 2.0 in your Business

So in previous posts, we talked about what the Web 2.0 is (collaboration between people and companies and clients to create a better result) and isn't (a technology or specific tool). We've looked at tools that people have used to implement them, such as blogs, RSS feeds, and wikis. I've not looked at tools like FaceBook, Flickr, or other sites and services which can allow people to access existing social networks. How you use these are similar but different to your own There are only two … [Read more...]

What about everyone else?

I recently posted an article about why it doesn't matter if you are a geek when it comes to putting things on the web. Most people wouldn't know what to do with some of the technology that a "geek" thinks of and uses anyway. Case in point: Robert Scoble recently posted an article about "Hanging out with the other 99%". At a recent block party he spent his time trying to explain to people what he did. Most didn't know about blogs, video on the internet, facebook, Linked In, or any of a number … [Read more...]