Always ask your developer…

I don't know about you, but I hate to ask for help. Maybe it's a source of pride on my part. Yet, so often I see the benefit of getting help. I was recently talking to a long time client. They were talking about how long it was taking them to do this back office process. (They were getting all of the mailing addresses for their customers who purchased from this past year to send them a small thank you gift.) To do this they were opening every order made, copying the info, and then moving … [Read more...]

Optimizing Your Internal Websites to Boost Productivity

A lot of people will talk about how important it is for your website to be fast, especially for websites that face your customers.  But what about internal websites for your employees. Could a faster website boost productivity? Their productivity is a cost that you may want to optimize. Now several studies have shown that even a few tenths of a second affect the user's perspective on a website, and how likely they are to want to use it. But I've heard several owners say how they are not as … [Read more...]

Should your business be tweeting?

This week another article has come out about Fortune 500 CEOs not tweeting enough. You see this periodically. Generally, the article is something like "I tweet. You don't. So you're doing it wrong." However, it is also from someone who isn't running a large company. This is like the guy who watches the pro play a game, and complain about how the pro is blowing the game. If he was playing instead, the team would be winning. And how many people believe the arm chair quarterback? … [Read more...]

Can you trust your business to Facebook?

I hear about businesses wanting to go solely on to Facebook, "because it's free", but they don't realize the risks involved. What would happen if your entire business went off line? Meaning that the only website you had, went down. Some people would thank that by putting themselves on a large system, like Facebook, you can insulate themselves from those risks. You may think that  every website is going to have some down time. And you may rightly assume that they have a number of well … [Read more...]