The (Web/High School) Rebel

I’ve talked about how the web is kind of like High School. The popular kids (websites) stay popular, and the uncool kids stay, well, uncool. Even if you were popular at one school, and moved to another school, it was still possible to become popular – because you knew what to do. So let’s continue the analogy. It is always possible to lose your cool, or finally find it. There are many ways to do this, and we will explore the right and wrong way. Let’s look at The Rebel and how he can be … [Read more...]

How the Web is like High School

Photo by: Sektordua Remember High School? Do you remember the Homecoming Dance, Class President, and Prom? Who won those events? If your school was like mine, it was the most popular boy and girl wearing the crowns/winning the office. In many ways, the web is like High School! Similar rules apply. The ok at how. This realization came to me while I was working with a local company to assist them in their Search Engine Optimization (SEO) efforts. In their industry, there are thousands of … [Read more...]

The design of your website doesn’t matter!?

In a previous article, I asked, does your website look good? And if it (your website looking good) actually mattered? Pop Quiz - did anyone go out an try to find a "pretty" website? Just curious. If I had asked you to think of an ugly site, you could have probably come up with several examples easily. You might not be able to explain why they were ugly, but you could come up with them. People find it easier to remember bad things than good things. Your site's design shouldn't be … [Read more...]