Challenging Underlying Design Beliefs

Ever had one of those things that you "just know" is better? Ever turn out you were wrong. I hate that! Yet it happens to be periodically. This is why I like to test things. I'll come up with a good design for a website, show some people, and sometimes walk away with changes based upon some thoughtful insights (and sometimes I walk away knowing everything was just right). Over the last couple of years, I've made a habit of checking out ideas with tools like Google's Web Optimizer which lets … [Read more...]

How important is a good designer?

I've taught at design schools, and it is interesting to see what comes out of young minds. I like looking at design blogs, to get ideas, both good and bad, and to be amazed at what some people create. However, just because someone thinks that putting a flashy design on something makes it better, doesn't make it better. Consider the traffic light. We see them every where (and I always seem to catch them red, so drive in front of me if you have some place to be). Some feel that they are boring, … [Read more...]

Optimize your pages for better Pay-Per-Click placement

I've written about optimizing your site before, but it was in regards on how to optimize your site based upon your usage. Now there are other reasons to optimize your site, especially if you use Google's Ad Words to advertise your business. A little history Google Ad Words was one of the first ways which small business owners could advertise on the web. It allowed you to create small ads based upon keywords which people typed into Google. Users could bid on key words to modify the … [Read more...]

Dayspring Community Church Web Site Update

I am proud to announce the updates for Dayspring Community Church's website.  As they just merged with Plymouth Church, it is fitting that they should have updated the UI for their site. Updates include: Restructuring the menu to be easier to read Improving the Search Engine Friendliness of the site Modification of the page layout Optimizing the web pages to load faster Adding a Web 2.0 style picture gallery … [Read more...]